CASE Study: La PERLA 

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WE NEEDED TO QUICKLY UNDERSTAND OUR CUSTOMERS AND ECOMMERCE STRATEGY FOR SUCCESS. 5XTHINKING ACHIEVED THIS QUICKLY AND SUCCESSFULLY.
— Silvio Scaglia, CEO, La Perla

5xThinking & La Perla

BRIEF 1: Create a global strategy and roll this out across the whole business, creating localised teams and systems.

5xThinking used our eCommerce Performance Model to develop a global strategy, developing strategy and systems in 9 different territories including Europe, US, Middle east and China. Sales within 24 months had grown by a 3 digit percentage.

BRIEF 2: DEVELOP A GLOBAL CRM DATA AND RETENTION STRATEGY.

5xThinking were tasked with creating a global CRM strategy for La Perla as part of the overall eCommerce strategy.

5xThinking developed a global CRM & Data strategy with defined roll-out across multiple stakeholder and technology touch-points.

Result: Retention rate grew by 150% within 12 months of launch.

To find out more how we might be able to help your eCommerce strategy please contact us

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